History and Development of Mac Cosmetics
History and development of M. A. C It all started with two Canadians, a hair salon owner Frank Angelo and a makeup artist, named Frank Toskan, The two men started MAC in Toronto in 1984. They wanted t...
The Chinese Prestige Cosmetics Market
Procter & Gamble’s (P&G) success in marketing the premium SK-II brand in the Japanese market shows that SK-II has the potential to become a global brand, with the ability to penetrate and establish ...